Strategic Planning 101 - Synopsis
As an entrepreneur you had to prepare a business plan for your start-up before anyone would consider funding your great idea. Unfortunately, many companies -- start-up and established alike -- then put their plan on the shelf, rarely if ever to revisit it again. Life happens, things change, businesses grow, and there is a good reason to periodically reexamine your strategic plan. In this seminar you will learn the essentials of the Strategic Planning Process -- who's involved, their tasks, and what they bring to the table. You'll understand why a vision and mission statement are critical and how to build goals and objectives that link to the actions you need to improve your business. You'll learn why specific tasks ultimately link to your corporate vision and how to create useful measures that contribute to your mission success. Finally, you'll better understand the resources that are needed to deliver value and not just another book on a shelf.
Dennis Drayer is the Principal and Owner, dldc LLC. He brings four decades of defense, industry, and community service expertise in analytic strategies, helping defense and business teams discover data insights to improve their business and mission. His Air Force career crossed multiple disciplines in Operations, Plans/Programs, Acquisition, and Legislative Liaison. As a business professional he was deeply involved in Information Strategies as an Industry Consultant in Professional Services and Technical Information Solutions and as a Defense Account Executive around the Transportation and Supply Chain arenas. He helps companies make better, faster decisions through deep analytics that leverage any, all, and only the data that is really needed to improved the business. He is significantly involved in community service and non-profit volunteer organizations, helping them improve their business processes through better use of information and technologies.